by Gabriel Eze, Associate Introduction However well established a brand may be, it must continue to adopt an intellectual property (IP) strategy that aligns with its business or organizational model and goals otherwise risks missing out on revenue opportunities. Today’s.. Read more
More
Сhoose
Intellectual Property
March 17, 2021
Why Businesses Must Avoid Use of Unregistered Trademarks: Risks and Threats to Brand Protection in Nigeria
Intellectual Property
January 28, 2020
Grab your Brand NOW™: Register your trade mark today before it’s too late.
Your trade mark is at the heart of your business, whether you are big or small. The brand name of your business, product, or service is vital. It is what distinguished your business, products, or service from those of others… Read more
Industries & Growth
Intellectual Property
August 11, 2017
Intellectual Property and Brand Protection in the Food and Spice Industry
A comprehensive intellectual-property strategy is critical to brand protection in the food and spice industry. IP protection will strengthen the brand’s value and establish the brand as a competitor to beat in the food and spice Industry. It will also support the food and spice company’s expansion, breaking new grounds both locally and internationally.