This week’s IP Matters is a trademark fight over stripes in the billion-dollar footwear industry. Can Adidas’s well-known three-stripe mark strip Shoe Branding Europe off its newer two-stripe mark? One of the biggest brands in the sportswear industry is Adidas, a.. Read more
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Intellectual Property
March 2, 2018
Adidas v Shoe Branding—Why Adidas’s Three-stripe Mark Means More than Stripes
Other Posts
January 4, 2018
Apple Loses Dispute over ‘Steve Jobs’ Trademark: A Lesson in Trademark for Businesses
Apple has lost its founder’s name ‘Steve Jobs’ to an Italian fashion company. The fashion company’s name is ‘Steve Jobs’. Naples-based founders, Vincenzo and Giacomo Barbato, registered ‘Steve Jobs’ as their company’s trademark in 2012. The Steve Jobs company did.. Read more